2012年1月11日星期三

Cobra Australia makes much headway

It was in 1988 that The Cobra Group was founded by Chris Niarchos, in Sydney Australia. The company then started up Motorcycle Gloves in the UK too and then expanded to other countries as well, slowly evolving into a global direct marketing phenomenon, much more than a mere company striving to sell off things and make profit out of it. Cobra's base in Australia expanded and it took in its sway different industrial sectors. Lots of reputed companies became part of its clientèle. Customers vouched wholehearted support for the company and things went on a real big boom. The recent developments related to the company in Australia stand testimony to the enormous support and goodwill that it still enjoys among the people of the country. Prominent among these developments are:Launch of a new promotions arm: The company recently launched a new promotions arm, intending to expand its reach to a wider section of the Australian populace. Procuring more clients seems to be high on the agenda of the company, which has always been on an expanding spree. Expands base to Thursday Island: The company recently made news by expanding base to Thursday Island, striving to promote one of its clients in the Pay TV sector. Since the island has a sparse population, of just about 3,500, it's not considered to be a place with much of marketing potential. But Cobra ventured to make it to Thursday Island and returned with the best of results. Sponsors the inaugural AIBC’s Diwali celebration 2009: The company recently hit headlines when it turned the gold sponsor for the inaugural Australia India Business Council (AIBC) Diwali celebration - the festival of lights. the celebration had much to do with the developing relationship between India and Australia and was attended by prominent persons and entrepreneurs. The company knew that it could take a firm stand in Iphone 4s Expand Keyboard sponsoring such an event as people in Australia as well as India were always supportive of the company. Helps Aussies take advantage of the insulation rebate: Cobra Group also wins praise as it sides with the people of Australia and does whatever possible to help them avail the rebate offered by the Government to insulate homes from heat and cold.

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